Yoghurt brand Activia has launched a new campaign to help inspire women to find their 'In Sync' moments to achieve their 'greatest potential'.

The campaign features British Olympian Victoria Pendleton and Welsh opera singer Katherine Jenkins, who commented 'I always want to put on the best show I can, every single night while I'm performing. I absolutely love singing live and always look forward to going on tour. I feel so lucky that I get to do it as my job. Ensuring that I give can give my best on stage takes a lot of preparation, both mentally and physically. Working with Activia, I have been able to give my fans, and women across the UK and Ireland, a view into my recording studio, how I prepare for my performances, and what I can achieve when I am feeling InSync'.